Q: What is search advertising? How do you set it up?

A: Search advertising is a specific form of internal promotion by ECHEMI for a member's store on a particular product. Search advertising is a member-exclusive benefit aimed at increasing product traffic. If you set a specific product keyword as a search ad for your store, that particular product in your store will be displayed within the top three rankings on the search results page for that keyword.

To set up search advertising, follow these steps:

1. Go to "My Online Store" and select "Product Management."

2. Click on "Ad Product Management."

3. Click on "Add Ad" to create a search ad for your product.

To set up search advertising for your desired product, provide the following information:

Product: [Enter the corresponding product for search advertising]

Search Terms (up to three keywords, in order of priority):

[Enter the first search term]

[Enter the second search term]

[Enter the third search term]

The advertising period will default to your membership's expiration date. Once you have completed the information, click on "Submit" and wait for the search advertising review.

Please note the following:

1. Each search term has a maximum of three advertising positions.

2. Before adding the keywords, please search for them on www.echemi.com to ensure they are not already in use.

3. The selection of search terms must comply with ECHEMI's guidelines for product information publishing.